# RubyRep > Your website's AI representative. RubyRep learns your website and answers your customers on it — 24/7, in your words, with links to your own pages. Install one line of code. RubyRep crawls a business's website, converts the pages into a searchable knowledge base, and serves an AI representative that answers visitor questions from that knowledge — with a link to the source page. It answers only from the customer's own published content, and says it does not know rather than guessing. ## What it is - Product: a hosted AI customer service representative embedded on a business's own website. - For: any business whose website already answers common customer questions — ecommerce, SaaS, professional services, clinics, schools, agencies. - Install: one `