How to add an AI chatbot to Ecwid
On Ecwid, a chat widget is installed through The host page, not Ecwid itself. Instant Site changes publish on save; host-site changes follow that site's model. Custom code is gated: Custom code on Instant Site requires a paid plan.
Where it goes
The host page, not Ecwid itself
Availability: Custom code on Instant Site requires a paid plan.
Adding the chatbot to Ecwid
- 1
Ecwid embeds into an existing site, so the snippet goes on the host page rather than in Ecwid.
- 2
Open the site that hosts your Ecwid store — WordPress, Wix, a static page, whichever it is.
- 3
Paste the snippet before the closing </body> tag of that site's template.
- 4
For Ecwid's own Instant Site, open Website → Site settings and use the custom code field.
- 5
Instant Site changes publish on save; host-site changes follow that site's model.
The snippet you paste
<script src="https://rubyrep.com/rubyrep.js" data-rubyrep="rr_your_public_key" defer></script>Your own key replaces rr_your_public_key — you get it after training RubyRep on your site.
Worth knowing on Ecwid
The store renders inside the host page, so a widget on the host page sits above it naturally — no Ecwid-side work needed.
Ecwid navigation is hash-based, so a widget that reacts to route changes should listen for hashchange.
Ecwid questions
- Where does the code go on Ecwid?
- The host page, not Ecwid itself. Instant Site changes publish on save; host-site changes follow that site's model.
- Do I need a paid Ecwid plan?
- Custom code on Instant Site requires a paid plan.
- Will a Ecwid update remove it?
- The store renders inside the host page, so a widget on the host page sits above it naturally — no Ecwid-side work needed.
- Does it slow Ecwid down?
- No measurable effect. The snippet is deferred, so it loads after your page has rendered, and the chat interface itself is only fetched when a visitor opens it.
Related
term
What is a website chatbot?
The term covers two very different things. Older chatbots follow scripts and break the moment a visitor phrases something unexpectedly. Modern ones retrieve from a business's own content and generate an answer, which handles arbitrary phrasing.
term
What is AI customer service?
AI customer service means answering customer questions with a language model rather than a person. The useful implementations are grounded in a specific business's own content; the poor ones let a general model improvise, which produces confident answers that are wrong.
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Get your snippet.
Enter your Ecwid site and RubyRep reads it, builds your representative, and hands you the exact line to paste.
Using something else? See all platforms.