Answer customer questions from your own content

Answering questions well means answering them from something true. RubyRep retrieves the relevant passages from your site before it writes anything, and cites the page it used, so an answer can always be checked.

The problem

General AI assistants sound confident about businesses they know nothing about, which is worse than no answer at all.

How it works

  1. 1

    Your pages are split into passages and indexed for meaning, not just keywords.

  2. 2

    Each question retrieves the most relevant passages from your site.

  3. 3

    The representative answers from those passages only, and links the source page.

  4. 4

    If retrieval finds nothing solid, it says it doesn't know.

What changes

Answers grounded in your own published content.

A source link on every substantive answer.

An honest "I don't know" instead of a confident invention.

Questions

How do you stop it making things up?
Two things: the system prompt forbids answering beyond the retrieved content, and low-confidence retrievals are treated as "no answer" rather than a prompt to improvise. Those answers also go into your improvement queue.

Related

tool

AI answer generator

Enter a website and a customer question, and get the answer as an AI representative trained on that site would give it — with the page it came from, or an honest "not covered".

tool

Website support score

Scores a website on how well it could support customers — and how well an AI representative trained on it would perform. Five dimensions, a total out of 100, and the specific gaps behind the score.

term

What is RAG (retrieval-augmented generation)?

RAG is what separates a chatbot that knows your business from one that guesses. Documents are split into passages and indexed by meaning; each question retrieves the closest passages, and the model is instructed to answer only from them.

term

What is an AI agent?

The word is used loosely. In customer support it usually means something more capable than a question-answering bot — a system that can look things up, take an action, or decide to escalate, rather than only replying.

guide

How to train AI on your website content

"Training on your website" almost never means training a model. It means crawling your pages, splitting them into passages, indexing them by meaning, and retrieving the right ones at question time. Understanding that distinction tells you exactly what to fix when answers are wrong.

industry

AI customer support for healthcare practices

Most calls to a practice are logistics, not medicine: opening hours, what a visit costs, which insurance is accepted, what to bring. RubyRep answers those from your website so reception can focus on patients in front of them — and it stays firmly out of clinical advice.

Give your website an AI representative.

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Takes about a minute. No credit card.