AI customer support for solar installation companies
Solar financing has real, consequential differences that a lot of sales material glosses over: a lease or PPA means you never own the system and your 'savings' are really a different bill from a different company; a loan or cash purchase means you own it, get the tax credit, and take on the warranty responsibility yourself. RubyRep explains that honestly before a homeowner is deep into a sales conversation.
What solar installation companies deal with
Financing options are presented as roughly equivalent when they have materially different ownership, tax and warranty consequences.
Savings estimates are often optimistic and not tied to a homeowner's actual usage and roof.
Warranty responsibility differs by financing type, and homeowners find out only when something needs repair.
How RubyRep works for solar installation companies
Financing options explained honestly, including who owns the system and who claims the tax credit under each.
Savings estimates framed as estimates requiring an actual usage and roof assessment, not a guaranteed number.
Warranty responsibility stated clearly per financing type before a homeowner commits.
The knowledge comes from pages you already publish:
- Financing options comparison page
- Savings assessment and how it's calculated
- Warranty terms by financing type
- Tax credit and incentive information
Questions your visitors actually ask
- “What's the difference between a solar lease and buying?”
- “How much will I actually save?”
- “Who owns the panels if I do a PPA?”
- “What's covered under warranty?”
- “Do I get the federal tax credit?”
RubyRep for solar installation companies
- Does it give a guaranteed savings number?
- No — it explains how savings are estimated and what drives the range, but a specific number requires an actual assessment of the home's roof and usage, and it says so rather than promising a figure.
- Does it explain tax credit eligibility for a specific homeowner?
- It states the general federal incentive and how ownership affects eligibility, but doesn't confirm an individual's tax situation — that's a question for their tax preparer, and it says so.
- How does it handle warranty claims for an already-installed system?
- It explains general warranty terms and routes an actual claim to your service team, since a real claim needs account and system-specific information it doesn't have access to.
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Qualify enquiries before they reach your team
The fastest qualification is honest information, early. When a visitor can find out your minimum project size or which regions you serve without booking a call, the calls you do take are with people who fit.
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FAQ automation that uses your real pages
A static FAQ page ages badly and never quite matches how people phrase things. Reading your whole site instead means the answer to a question can come from wherever it genuinely lives — a policy page, a product spec, a help article.
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What is grounding in AI?
A grounded system retrieves passages before it writes anything, puts them in front of the model, and instructs it to answer only from what it was given. The test of whether a system is grounded is simple and does not require access to its internals: ask it something, then ask it where the answer came from. A grounded system names a page. An ungrounded one describes its reasoning.
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What is a knowledge gap in customer support?
Every refusal is a record of something customers want to know and the website does not say. Collected over a month, those refusals become a ranked list of what is missing, ordered by how many people asked — which is a content brief nobody had to guess at.
Give your website an AI representative.
It reads your site and starts answering. Around a minute to find out how good yours would be.