Do I need a minimum amount of money to work with you?

What financial advisory firms need to publish

Minimum account requirements are common but rarely published, and someone with a modest but real amount to invest often assumes they are not welcome before ever asking.

How customers actually ask it

The same intent arrives in wording your page probably does not use. All of these mean the same thing:

  • “Do I need a minimum amount of money to work with you?”
  • “financial advisor minimum assets”
  • “am I too small for a financial advisor”
  • “AUM minimum for wealth management”

What a complete answer contains

For financial advisory firms specifically, an answer is only complete when it covers all 5:

  1. 1

    The actual minimum, stated as a number, or the honest absence of one

  2. 2

    Whether the minimum is negotiable or waived under certain circumstances

  3. 3

    Alternative service tiers or arrangements for those below the primary minimum, if any exist

  4. 4

    How fees typically scale with account size, since that is the natural follow-up question

  5. 5

    That a conversation about fit does not require having the money in hand yet — a future-savings plan can count

A worked example

Illustrative — not a real business

Our typical minimum for ongoing wealth management is 250,000 dollars in investable assets, though we do make exceptions for younger clients early in a high-earning career trajectory, such as physicians or attorneys a few years into practice, where the relationship makes sense despite a lower current balance. For those below that threshold, we offer a project-based financial planning engagement at a flat fee, which does not require any assets under management at all and can be a good fit for someone who wants a comprehensive plan without ongoing portfolio management. Ongoing management fees typically scale down as a percentage as account size increases, following a tiered structure we can walk through with actual numbers in a first conversation. You do not need to already have the money sitting in an account to have that first conversation — if you are on a clear path to reaching a workable minimum within a year or two, we are happy to talk now and structure a plan around that timeline.

Which page should own it

Who we work with page

What silence costs

People who assume they are 'not wealthy enough' to call a financial advisor never call, and some of them were a perfectly viable client the firm would have welcomed.

More questions financial advisory firms get

Related

Does your site answer this already?

Point RubyRep at your website and ask it this exact question. If it cannot answer, neither can your customers.

https://

Takes about a minute.