What happens after the project ends?
What agencies and studios need to publish
The client is assessing whether they will be abandoned at handover, which is a real fear born of experience.
How customers actually ask it
The same intent arrives in wording your page probably does not use. All of these mean the same thing:
- “What happens after the project ends?”
- “do you offer support”
- “maintenance”
- “what if something breaks”
- “ongoing help”
What a complete answer contains
For agencies and studios specifically, an answer is only complete when it covers all 5:
- 1
Whether a warranty or snagging period is included, and how long
- 2
What counts as a defect versus a new request
- 3
Whether ongoing support is available and what it costs
- 4
Whether training or documentation is included at handover
- 5
Who they contact, and the response time
A worked example
Illustrative — not a real business
Every project includes a 30-day snagging period during which anything not working as specified is fixed free. After that, support retainers start at £600 a month for a four-hour response. Handover includes a recorded walkthrough and written documentation.
Which page should own it
Process page, post-launch section
What silence costs
The fear of being abandoned at handover loses more agency deals than price does, and it is answered in a paragraph.
More questions agencies and studios get
Related
industry
AI customer support for agencies
Agencies field two kinds of question: what do you do, and what does it cost. Both are answerable from the site, and both currently interrupt someone senior. RubyRep answers them from your services and case study pages, and doubles as something you can deploy on client sites.
term
What is AI customer service?
AI customer service means answering customer questions with a language model rather than a person. The useful implementations are grounded in a specific business's own content; the poor ones let a general model improvise, which produces confident answers that are wrong.
term
What is a knowledge base?
Traditionally a knowledge base is a help centre humans read. For AI support it is the source material a representative answers from — which means an ordinary website, well written, can serve as one without a separate help centre.
Does your site answer this already?
Point RubyRep at your website and ask it this exact question. If it cannot answer, neither can your customers.