What are the entry requirements?

What schools and course providers need to publish

Applicants self-select out when requirements are unclear, and the ones who self-select out incorrectly are the loss you never see.

How customers actually ask it

The same intent arrives in wording your page probably does not use. All of these mean the same thing:

  • What are the entry requirements?
  • do I qualify
  • what grades do I need
  • prerequisites
  • can I apply without experience

What a complete answer contains

For schools and course providers specifically, an answer is only complete when it covers all 5:

  1. 1

    Specific qualifications or grades, per course

  2. 2

    Whether equivalent or international qualifications are accepted, and how they are assessed

  3. 3

    Whether relevant experience can substitute for formal qualifications

  4. 4

    English language requirements with named tests and scores, where relevant

  5. 5

    Who to contact about a borderline case, because those applicants are worth catching

A worked example

Illustrative — not a real business

Three A-levels at grade C or above, including one science subject. International qualifications are assessed individually — send us your transcript. Applicants over 21 with two years of relevant work experience may apply without formal qualifications. IELTS 6.5 with no band below 6.0 for non-native speakers.

Which page should own it

Course page, with an admissions overview

What silence costs

Ambiguous requirements deter qualified applicants and attract unqualified ones, which wastes admissions time in both directions.

More questions schools and course providers get

Related

Does your site answer this already?

Point RubyRep at your website and ask it this exact question. If it cannot answer, neither can your customers.

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